BRANDS

February 19th, 2011

Telling Stories

Will Wright
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Will Wright, the founder of Maxis and creator of gaming franchises such as SimCity and The Sims, the latter being the top-selling computer gaming franchise of all time is a man who has no difficulty finding an audience when he speaks.

He left Maxis owner Electronic Arts in 2009 to found the Stupid Fun Club of which is a principal shareholder along with EA.

So, what has he been up to since then?

Check out this CNN story for a glimpse of how he’s considering changing the TV landscape.






About the Author

Nitin M
Founder & CEO of Cygnus Communications, Nitin spent over 10 years marketing video games in the Middle East working with world renowned video games publishers such as Activision Blizzard, Electronic Arts, SEGA, Square-Enix Eidos, Take 2, Ubisoft and Warner Bros. Living in Dubai, UAE, apart from running Cygnus, he spends time with his family and is an avid technology and motoring buff as well as a keen social media enthusiast.



 
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